The Assppaa-Isbors® software and PSM-MSDSW® driven business model is a novel, robust, intelligent, disruptive and addictive software, which drives the evidence-based and market-driven business processes that have effectively combined features in Fintech & Financial inclusion, E-commerce & Trade, Social Media & Entertainment, Marketing & Advertising, Telecommunication, Media & Technology, to build a new, interesting and attractive market ecosystem around teacher-students classroom activities and engagements. This is a new niche market. The market size is very large. The PSM-MSDSW® Business Model is built around the Commercial, CSR and Branding needs of the Telcos, ISPs, Commercial Banks, HMOs, PenComs, Media Agencies, Advertising, E-commerce, Fast Moving Consumer Goods, the Entertainment industry, etc. Major private sector players would definitely be attracted to this new market ecosystem.